Carta Fragrances Moena 12 | 69 Parfum

Available for shipping!

Carta’s artisanal pure parfums are crafted from the highest quality ingredients that delight the senses and are kind to both body and Earth. Each parfum features a signature essential oil personally sourced by company founder Heather D’Angelo, under the close guidance of advisors and organizations committed to ethical, sustainable, and regenerative practices. Each parfum is blended and bottled by hand and in small batches to ensure freshness.

Carta's premier offering, Moena 12 | 69, is the first ever fragrance to feature Moena Alcanfor, a rare essential oil steam-distilled from the lateral branches and leaves of Moena trees. The numbers correspond to the geographical coordinates from where the oil is sourced - the Tambopata Province of the Peruvian Amazon at 12° South, 69° West.

A close botanical relative to the highly endangered Rosewood (another Amazonian tree popular for fragrance), Moena Alcanfor is a new sustainable alternative. This oil is ushering in a promising future for the region’s delicate ecosystem. Its woodsy aroma ignites emotions, purifies and uplifts the spirit, and eases anxiety.

A portion of the proceeds from all Carta sales is returned to Camino Verde, the only organization in the world distilling Moena Alcanfor.

MATERIALS
• Ingredients: Organic Grain Alcohol, Parfum (organic essential oils, absolutes, CO2 extracts, and safe aroma molecules)

VOLUME

15ML (.5 fl oz)

ABOUT THE MAKER

Carta was founded in 2017 by Heather D’Angelo, a San Francisco-based perfumer, musician (with the band Au Revoir Simone), and ecologist. The dream for Carta originated while she was collecting botanical samples from the Malaysian rainforest as part of her research at Columbia University. After several years of working with plant-based aromatic compounds, she developed an understanding that scent, like music, is a transportative instrument. Both have the arcane power to suspend moments and places in time. The line, named after the Italian word for map, reflects the spirit of linking scent and place.

With Carta, D’Angelo explores the artistry of perfume, influenced by her background in musical composition and scientific inquiry. Rooted in her passion for environmental conservation, D’Angelo’s romance with scents is shaped and driven by a commitment to conscious practices and a desire to share the stories behind Carta’s ingredients.